To adapt this joke to rug production context, we can say: "One may even make an oriental rug with wool."

Mr. Bischof, thank you for your interesting albeit scary Salon.
What strikes me more in your account is the phrase: Therefore, it is pressed at 50 atm. and 120°C. Because this condition is beyond the so-called glass temperature of the wool, the fiber is deformed to an elliptic form, but the look is better.
It seems to me that to perform this operation one needs some expensive machinery, so it should be operated only in few centers. And what are exactly the effects on the wool?

Regards,

Filiberto
P.S. Luckily I prefer dry wines.

An old man orders one cup, checks the taste ... and protests: this water is not from the Arnavut forest. The water seller laughs: "Sir, today I have sold 200 glasses but you are the first customer who found out the truth. I would be surprised if any other of your kind will come!

Is it scary? Not at all. To press weaves one needs a big hydraulic machine with a heated platform. This can be found easily in any small-industry suburb in the Near East. The contemporary cottage industry in the Orient is done by city-based firms, not on the countryside, anyway. The effect to the wool is that a "virgin" fiber is round and after this treatment it is elliptic. The whole piece looks more "in shape", not that much terribly new, seems to have more lustre ... simply, the look is better. And as the look sells not the substance ...

If such a piece is in constant use and several times washed, later the effect will be less significant. But who could recover after having been hugged at 120°C and 50 atm pressure? Pressing is a common practice and an artificial mechanical damage. But it is by far less harmful than chemical washing, especially when this is done by not qualified people.

Like it or not: our passion for instant solutions in spheres where instant solutions are not possible (woollen items and wines) forces the producers to use these procedures. One must take into account that not
enough educated customers are around who know that trying to be smart with carpets/kilims means to be stupid, at the end. Please do not forget that the number of wine users is much bigger (in relation to the producers of wine) than it is the case with carpets/kilims - and, very important, the area of production is closer to the consumer.

Filiberto, a wine done expertedly from an ultra-high quality source, with a big amount of natural sugar in the raw juice and a voluminous „building“ for aroma substances, will develop more than 12% alcohol in the fermentation, keep well without additional sulfur dioxide – and tastes sweet. The perfect choice, especially for people who do not drink wine very often. But it cannot be made for the normal mass scale market and it cannot be cheap. If it is cheap there is something in the bottle that is not on the label, as Mrs. Klausner pointed out.

Yours sincerely

Michael Bischof